Everything I write is based on the principle you achieve a lot more when the people you’re talking to understand what you’re saying and better still like what they hear.
Simple stuff really. But it works.
I’m a heavyweight copywriter with 15 years experience of writing for top agencies and household brands. Before that I worked for TSB, Pearl Assurance, Abbey National and Bank of Ireland in various senior marketing roles.
I’ve developed brand positioning and TOV guidelines for some serious players and helped some of London’s top agencies pitch for new clients. So if you’ve got a couple of minutes to spare, take a look at my portfolio. Who knows, it might inspire you to call me.
My clients cover every sector, big and small, global to local, private and public, across all channels and touch points. Here’s a few you might have come across.
I’ve written mountains of DM, POS and brochures for b2c and b2b, some award-winning consumer guides and plenty of top-notch brand guidelines. Then there’s all the press advertisements, video scripts, in-house magazines, lifestyle articles, posters – even promotional mugs (ok times were hard). And of course no portfolio would be complete with the obligatory websites, banners and e-newsletters.
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Don’t panic. I won’t cross my legs when you do, nod my head vigorously at everything you say or suggest duo-tone photography will do the trick. It’s not my style.
But I will listen carefully, think on what you’ve said then turn it into engaging copy.
So if you’re looking for someone who is bright, creative, fast and flexible with bags of experience, give me a shout. It’s what gets me out of bed in the morning.